New Federal Rule 37(e) May Help Companies Avoid Spoliation Claims

New Federal Rule 37(e) May Help Companies Avoid Spoliation Claims

Revised Federal Rule of Civil Procedure 37(e) entitled “Failure to Preserve Electronically Stored Information” was included in the package of rules the US Supreme Court recently transmitted to Congress. If Congress does not act, the rule will become effective on December 1, 2015. The chair of the Advisory Committee on Federal Rules of Civil Procedure, Judge David Campbell, described the task of drafting this rule as “the most challenging task any of us on the committee have ever undertaken.”

Key Issues in Mobile Ad Network Agreements

Key Issues in Mobile Ad Network Agreements

For affiliate marketers, the mobile channel promises to engage consumers like never before. With a wide variety of ad units, tracking and targeting technologies, and network marketing models, mobile has the potential to dramatically extend advertisers’ reach and improve ad-spend ROI. However, this opportunity comes with its share of legal risk, especially when working with large mobile ad networks. This article highlights some of the key negotiation points in mobile ad network agreements and provides some tips for minimizing legal risk.